On at Eagle Eye Outfitters

Eagle Eye Outfitters is excited to welcome On footwear and apparel into the store and online!

On has been our customers' #1 requested brand for the past four years! Eagle Eye has always been committed to having the best brands in the industry, and the addition of On allows us to offer one of the fastest-growing, premier brands in the world! It is rare within the retail industry to be given the opportunity to add such a significant, game-changing brand that will meet the needs of many valued customers within our community.

Shop Men's On Shoes at Eagle Eye Outfitters. Man running up steps wearing On shoes, black tights, blue active jacket and grey beanie hat.
Shop On Shoes New Arrivals at Eagle Eye Outfitters. Shadow of a man jumping between rock ledges.
Shop Women's On Shoes at Eagle Eye Outfitters. Woman wearing On Cloud shoes leaning against a post wearing black tights, and pink rain jacket.

Discover What's Arrived

On Cloud Sky the first-ever youth shoe for On, made for 8 to 15 year olds.

Cloud Sky

Meet the all-new Cloud Sky, On's first-ever Youth shoe for 8-15 year olds for all-day wear with adapted CloudTec.

Cloud Play

Meet On's first-ever kids' shoe, the Cloud Play. The all-new, ultralight shoe for 4-8 year olds.

On Cloud Play the first-ever kids shoe for On, made for 4 to 8 year olds.

Cloud 5

The everyday shoe made for creating comfort no matter the situation.

Cloud X 3

Great for recovery runs, interval training, everyday training, mixed sports, & travel.


Maximalist CloudTec®️ for big cushioning and energy on easy or longer runs.


The lightweight and versatile trail shoe for unlocking outdoor adventures.


The cushioned, supportive running shoe that feels so good you go further.

Cloudrock 2

Great for hiking and outdoor adventures in all conditions.


About On

On was born in the Swiss Alps with one goal: to revolutionize the sensation of running by empowering all to run on clouds. 

Eleven years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel, and accessories for high- performance running, outdoor, and all-day activities. Fueled by customer- recommendation, On’s award-winning CloudTec® innovation, purposeful design and groundbreaking strides in sportswear’s circular economy have attracted a fast- growing global fanbase — inspiring humans to explore, discover and dream on. 

Close up image of man holding the bottom of an On shoe showing CloudTec and his face out of focus in the background.

On Technology

It looks like nothing else; it feels like nothing else, and it performs like nothing else. CloudTec® is designed to benefit any and every runner. Find out how they make it and what it can do for you.

We call it CloudTec. White bottom of On shoe floating in the sky.

Soft landings, explosive take-offs

On is the first running shoe that provides cushioning only when you need it. So you can have the best of both worlds: a cushioned landing and firm take-off.

Vertical + horizontal impact absorption

On’s patented CloudTec® system cushions cleverly, so when you hit the ground, the flexible “Cloud” elements cushion both vertical and horizontal forces and allow you to glide softly into your stride by responding to the individual movement of your foot. Upon landing, the “Clouds” lock firmly to provide a solid foundation for a powerful push-off.

Multi-directional cushioning system with bottom of a shoe floating in the sky
Side and bottom angle of a white flexible speedboard of an On shoe floating in the sky.

Flexible Speedboard fosters efficient rolling gait cycle 

The Speedboard which is integrated into the midsole helps the runner smoothly transition from heel to toe. Unleash the energy of your feet and maximize your performance.

Shop On at Eagle Eye Outfitters for whatever you need, whether you are looking for a shoe that provides direct cushion and ultralight responsiveness at the gym or premium traction and weather resistance during hikes or runs. On and Eagle Eye Outfitters are ready to help you take life outside. 

DOTHAN, AL 36303